AI Insights · Timothy · June 2025
Top 5 Meal Kits and Specialty Foods Apps on iOS in South Africa, Q2 2025
Explore the performance of leading meal kit and specialty foods apps in South Africa during Q2 2025, featuring trends in downloads, revenue, and active users.
In the second quarter of 2025, the iOS platform in South Africa saw varied performance among the top meal kit and specialty foods apps. This analysis is based on data from Sensor Tower, where more insights can be found.
Vivino: Drink The Right Wine showed a dynamic revenue trend, peaking at around $1.7K in late April. Downloads remained relatively stable, hovering around 250 per week, while active users fluctuated slightly, ending the quarter near 1.1K.
HelloFresh: Meal Kit Delivery maintained a consistent level of active users, approximately 1.7K weekly. The app's downloads varied, with a notable increase to 73 in early June.
Calo - كالو experienced a steady stream of active users, averaging around 340. While downloads fluctuated, there was a noticeable decline in early June with only 2 downloads, rebounding to 40 by the end of the month.
Factor_ Prepared Meal Delivery saw a slight increase in active users, ending the quarter at 433. Downloads were modest, with a peak of 23 in mid-June.
MealPlanet - Delivery App had a lower download count, peaking at 16 in early April, with active users data not available for this period.
These trends highlight the diverse landscape of the meal kit and specialty foods market in South Africa, where each app shows unique patterns in user engagement and revenue generation.
